Episode
High-Demand Event Pricing: FIFA World Cup 2026 Playbook | Feb 2026 Masterclass
- Podcast
- RevLabs by PriceLabs
- Published
- Feb 20, 2026
- Duration seconds
- 3970
- Processing state
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Summary
In this episode of RevLabs by PriceLabs Masterclass , host Kyle Driskell is joined by Soumyadeep Paul (Manager, Revenue & Data Analysis, PriceLabs), Tim Speicher (Revenue Manager, Speicher Consulting), Jason Baxter (Founder & CEO, Marketics.io), and Adrienn Janics (Director of Revenue Management, Angel Host) to break down how short-term rental operators should prepare for the 2026 FIFA World Cup and other large-scale demand events. This isn’t a conversation about simply “raising prices.” It’s a deep dive into uneven demand patterns, volatile supply growth, minimum stay strategy, booking windows, and the real risks operators face when pricing too aggressively — or not aggressively enough. Drawing from global event data, real operator experience, and live revenue management strategies, the panel discusses why mega-events don’t behave the way most property managers expect — and how to avoid the most common (and costly) mistakes. 🎯 You’ll learn: Why World Cup demand won’t be evenly distributed across dates The right way to approach minimum length-of-stay (LOS) strategy When to push ADR — and when to pivot toward occupancy How ticketing waves and booking windows affect demand timing For revenue managers and property management companies overseeing hundreds of listings, this episode provides actionable, data-backed strategies to maximize performance during high-volatility demand periods — without guesswork. If you operate in a host market — or any city that experiences major events, festivals, or seasonal compression — this is essential viewing. To learn more, visit https://www.pricelabs.co Thinking of giving it a try?Sign up for a free 30-day trial period at https://pricelabs.co/users/sign_up Check out our reviews on Capterra - https://www.capterra.com/p/158348/Pric…