Episode
135. How to land brand deals on Instagram without pitching
- Podcast
- Radical Disruption
- Published
- Mar 24, 2026
- Duration seconds
- 3312
- Processing state
not_requested
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Summary
In today's episode, I’m sharing a conversation from my guest appearance on the Accidentally Influential podcast with Kate and Tea. We talk all about brand partnerships for educators, experts, and creators who want to monetize their platform without turning into a walking billboard. I break down how my business unexpectedly started, how brand deals first entered the picture, and why some of the best opportunities came not from pitching nonstop, but from genuinely using and talking about tools I already loved. We also get into what makes brand partnership content actually work, how to make it feel natural instead of forced, and why creators need to stop thinking of themselves like script readers and start thinking like strategic partners. I share what I look for in a brand deal, why affiliate relationships can be a smart first step, and how to create win-win partnerships that support both the brand and your own business long term. What you'll learn How my “accidentally influential” moment turned into a real business Why serving your audience first can shape your niche better than forcing one How my first paid brand partnership came about Why I only partner with brands that fit naturally into my existing content A common mistake beginner creators make when trying to land brand deals Why affiliate marketing can open the door to higher-paying partnerships How to make brand partnerships more profitable through strategy, email growth, and recurring revenue What I would immediately stop posting if my goal was attracting brand deals Resources & Links: Accidentally Influential Podcast Not An Influencer Co. on Instagram Join the Creator Club waitlist! Scalability Overflow Mastermind Kajabi 30-day free trial + 2 bonuses 150 Free Hooks IG University 30 Days of Manychat Pro FREE…