Episode

Transitioning into product marketing | Yi Lin Pei, Teachable

Podcast
Product Marketing Life
Published
Jan 28, 2022
Duration seconds
2008
Processing state
not_requested
Canonical source
https://listen.casted.us/public/158/Product-Marketing-Life-a20877a8?wchannelid=a32vfm90lo&wvideoid=6iolz49yyd
Audio
https://podcast.wistia.com/deliveries/718fa3f8c88f8a7452996f6a5253b226694a6f02.mp3?d=eyJtIjoxMTgxMjE5NzAsIm1kIjoyMDA3LjY0LCJhIjoid2lzdGlhLXByb2R1Y3Rpb25fODIxOTI4IiwiYyI6MTA2OTU2LCJlIjoxNjc4OTY5LCJiIjoiNzE4ZmEzZjhjODhmOGE3NDUyOTk2ZjZhNTI1M2IyMjY2OTRhNmYwMiIsIm1iIjoxODc5NCwib2IiOjk2MDAwMC4zODg1MTU4NjkzfQ%3D%3D--379c3763bd107bd48b45915a393513ee54a7ae4a83dd6696e90f999706602b3a
JSON
/v1/public/podcasts/product-marketing-life-4795195/episodes/transitioning-into-product-marketing-yi-lin-pei-teachable
Markdown
/podcast/product-marketing-life-4795195/transitioning-into-product-marketing-yi-lin-pei-teachable.md

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Summary

This week on Product Marketing Life, host Mark Assini is joined by Yi Lin Pei, the Director of Product Marketing at Teachable. She has over 11 years of experience in B2B and B2C SaaS, IoT, CPG, and consulting, and is also a tech and product marketing career coach, helping high-achieving individuals find and land their dream roles. The pair discussed how anyone can make the transition into product marketing, even without prior experience, and the differences between what being a product marketer means at different companies, whether they are B2B, B2C, SaaS, a startup, or a mature business.