Episode
233: Methods and Mindsets: Navigating Practice Transformation in a Shifting Market
- Published
- Apr 30, 2026
- Duration seconds
- 3989
- Processing state
not_requested- Canonical source
- https://practiceofarchitecture.com/podcast/
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Summary
How do we manage the rapid transformation of the AECO industry without losing the human systems that make the work possible? In this first-ever live recording of Practice Disrupted, captured at the NASCC Steel Conference in Atlanta, Evelyn Lee is joined by Shelby Morris and Emily Schickner to discuss the "methods and mindsets" required to lead through industry-wide change. From the dramatic shift in the Atlanta real estate market, where zero new office buildings are currently under construction while billions are poured into data centers, the conversation explores how firms must adapt their business lines to remain relevant. The guests discuss how flexibility and a willingness to pivot are no longer just survival tactics but core operational strategies. The episode delves into the nuances of communication, particularly how AI-generated renderings are shifting client expectations and the way architects articulate their value. Beyond technology, the discussion focuses on building a resilient firm culture through "co-creation" rather than top-down mandates. Shelby and Emily share insights on radical transparency in fees, the importance of intentional mentorship, and why viewing the entire AEC industry as a collaborative "family" is essential for raising the profession's standing. This live discussion offers a rare look at how leadership happens in real-time during market volatility. By focusing on the intersection of market data and human capital, Shelby and Emily provide a roadmap for firms to move beyond traditional hierarchies toward a more integrated, transparent, and agile way of working. "It's the family culture and environment that should spread across our entire AEC industry because we absolutely are all in this together and we all must support each other to conti…