Episode
Breaking the Silos: Smarter Podcast Growth Through Collaboration
- Podcast
- Podcast Perspectives
- Published
- Jul 7, 2026
- Duration seconds
- 2866
- Processing state
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Summary
With millions of shows competing for attention, and limited budget and bandwidth for marketing, podcast audience growth can seem impossible. But the podcasts you perceive as “competitors” in the space are experiencing the same discoverability hurdles as you, and they're actually your greatest untapped resource for collaborative growth. Join The Podglomerate and Podchaser on April 16 for this free webinar as we’ll explore practical and free ways to market your podcast more effectively by rethinking what “competition” means. Instead of working in isolation, you’ll learn how to build alliances with other podcasters, identify shows with overlapping audiences, and tap into the power of cross-promotions and editorial collaborations to drive sustainable audience growth. Join us as we uncover: - How to view podcast marketing through a collaborative, not competitive, lens. - Proven cross-promotion tactics that are easy, accessible, and free. - Ways to identify potential podcast collaborators with comparable content and audience. - Real-world examples and results of podcasters thriving through shared promotion. I’m on all the socials @JeffUmbro. Looking for more actionable podcast strategies after today's episode? Check out The Podglomerate's free resources: The Ultimate Guide to Podcast Marketing: https://podglomerate.com/the-ultimate-guide-to-podcast-marketing-in-2025/ How to Level Up Your Monetization Strategy: https://podglomerate.com/how-to-level-up-your-podcast-monetization-strategy/ What is a Realistic Expectation when Monetizing Your Podcast: https://podglomerate.com/realistic-podcast-monetization-expectations/ The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginn…