Episode
221. This CEO Wore One Shirt for 60 Days to Prove Its Performance with Casey Hyde
- Podcast
- Outdoor Minimalist
- Published
- May 4, 2026
- Duration seconds
- 2187
- Processing state
not_requested
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Summary
The clothing brand TEREN was built on a simple idea: pack less, adventure more. Now, their first hire, Casey Hyde, has stepped in as CEO to lead the brand’s next chapter. In episode 221 of the Outdoor Minimalist Podcast , Casey shares how he wore the brand’s Traveler Tee for 60 days and its Traveler Pants for 45 days before washing—an experiment designed to challenge how often we wash, pack, and replace our clothing. His takeaway? Most of us are overpacking, overwashing, and overconsuming far more than necessary. Now, he’s applying those lessons to scaling a brand rooted in the idea of an “evergreen wardrobe,” rather than chasing seasonal trends. Instagram: https://www.instagram.com/outdoor.minimalist.book/ Website: https://www.theoutdoorminimalist.com/ YouTube: https://www.youtube.com/@theoutdoorminimalist Buy Me a Coffee: https://buymeacoffee.com/outdoorminimalist Listener Survey: https://forms.gle/jd8UCN2LL3AQst976 ------------------ Teren Designs Website: https://terendesigns.com/ Instagram: https://www.instagram.com/terendesigns YouTube: https://www.youtube.com/channel/UC3QEDwqOYyOyulXq0X2v1Dg TikTok: https://www.tiktok.com/@terendesigns How to Reduce Microplastics from Your Laundry Loads: https://www.sfgate.com/shopping/article/how-to-reduce-microplastics-in-laundry-21116303.php