Episode

2067: Top Skills Digital Marketers Need To Know by Lisa Jeffs on Digital Marketing Skills

Podcast
Optimal Work Daily - Career, Productivity and Entrepreneurship
Published
May 29, 2026
Duration seconds
518
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Summary

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 2067: Lisa Jeffs breaks down the digital marketing skills that are becoming essential in a rapidly evolving online economy. From SEO and video marketing to analytics and creativity, she highlights the technical and interpersonal abilities that can help marketers stand out, generate engagement, and build long-term career success. Read along with the original article(s) here: https://lisajeffs.com/top-skills-digital-marketers-need-to-know/ Quotes to ponder: "Video advertising provides more engagement from your customers. It also showcases your product or service in a detailed manner." "Content is an important aspect of the digital marketing industry. Organic reach through engaging content can help companies funnel traffic." "Digital marketing is an essential aspect of a majority of business processes. Sales are predominantly seen in dynamic online setups." Episode references: State of Video Marketing: https://www.wyzowl.com/state-of-video-marketing/ Thinkful Digital Marketing Program: https://www.thinkful.com/ WordPress: https://wordpress.com/ Wix: https://www.wix.com/ Google Analytics: https://analytics.google.com/ Statista: https://www.statista.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices