Episode
What Is New Media Now vs Podcasting? | Ashley Christenson / @Ashni #665
- Published
- May 31, 2026
- Duration seconds
- 4810
- Processing state
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- https://blurt.media/w/j3Qgmry8KG2PYd17VGJdf1
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Summary
In episode **665** of the **New Media Show**, hosted by **2017 Podcast Hall of Famer Rob Greenlee**, Rob talks with **Ashley Christenson**, also known as **Ashni**, for _a deep conversation about one of the most important questions facing podcasting, streaming, creator media, startups, and traditional media right now:_ **What does “New Media” actually mean today?** The term **“New Media”** has been around since the late 1990s, but its meaning is shifting again. What once described digital media outside traditional broadcast and print is now being used by creators, VCs, startups, streaming strategists, AI companies, and professional communities to refer to something more specific: creator-led media that builds trust, influence, industry position, and direct audience relationships. Ashley brings a unique perspective from 13 years in online media, Twitch streaming, YouTube education, startup marketing, community building, and creator strategy. She explains **that she sees the **creator economy** as building an **audience as the asset**, whereas the emerging version of **New Media** is more about building **status and position within** an industry conversation**. In her view, the key difference is not simply between consumer and professional audiences, but about what the media operation is designed to build and protect. Rob brings the longer history of podcasting and digital media into the discussion, asking whether podcasting was one of the first major expressions of New Media and whether it now sits within a much larger creator-led ecosystem. The conversation explores how podcasting, YouTube, streaming video, newsletters, live shows, X, AI-generated content, and Apple Po…