Episode
Podcasting’s Multi-Format Future | Sharon Taylor #659
- Published
- Apr 16, 2026
- Duration seconds
- 3797
- Processing state
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- https://blurt.media/w/vKxgr7TrkNFZwLUVpFrx42
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Summary
_**Podcasting is entering a new phase, and this episode goes straight into the infrastructure, business models, and platform shifts shaping what comes next.**_ **On episode 659 of The New Media Show**, Host and _**Podcast Hall of Famer [Rob Greenlee](https://robgreenlee.com)** shares the microphone with **Sharon Taylor, Chief Revenue Officer at [Triton Digital](https://tritondigital.com) ([Spreaker](https://spreaker.com) & [Omny Studio](https://omnystudio.com))**_, for a deep conversation about where the podcasting market is heading right now. > _**Sharon brings years of experience from Omny Studio, Triton Digital, and Spreaker, making her one of the best people to help unpack what is changing across hosting, monetization, video, AI, advertiser demand, and measurement.**_ **We talk through why podcasting is not simply becoming video-first, even as video becomes a bigger part of how shows are discovered and monetized.** > _**Sharon makes a strong case that audio remains at the center of the medium, but the future is clearly becoming more multi-format. That means creators, publishers, and platforms need to think differently about how they distribute content, measure audience behavior, and build sustainable business models for both audio and video.**_ **A big part of this conversation focuses on Triton Digital’s role in the market today and why its combination of Omny Studio, Spreaker, and broader ad tech infrastructure makes it an important player in podcasting’s next chapter.** > _**Sharon explains the unique roots of Omny Studio as a platform built for large-scale broadcast and enterprise publishing needs, while Spreaker helped pioneer early podcast programmatic…