Episode

The “Popcast” hosts on interviewing Taylor Swift, killing the written review, and whether literacy is over

Podcast
Mixed Signals from Semafor Media
Published
Jun 5, 2026
Duration seconds
3540
Processing state
not_requested
Canonical source
https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/OENRF4458477409.mp3
Audio
https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/OENRF4458477409.mp3
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Markdown
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Summary

The hosts of The New York Times’ Popcast show join Mixed Signals to talk about how a two-decade-old music podcast became one of the most coveted interview slots in music — landing Taylor Swift, A$AP Rocky, Olivia Rodrigo, and Bad Bunny — by offering something most celebrity press won't: no question approval, no topic restrictions, and critics who've actually been covering these artists for years. Image Credit: Lucia Bell-Epstein for The New York Times/Reuters Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltaniIf you have a tip or a comment, please email us [email protected]