Episode
118: Best of LYPP 2025: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours
- Podcast
- Launch Your Private Podcast
- Published
- Jan 6, 2026
- Duration seconds
- 2252
- Processing state
not_requested
Actions
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Summary
In this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally. Topics Covered Why audio-only events create better experiences for all parties The 34-hour event creation process from pitch to launch Outreach strategies that resulted in 33 out of 42 people saying yes Using 30-60 day access periods instead of traditional 24-hour urgency Re-engagement strategies for existing email subscribers Native integrations between Thrive Cart, Kit, and Hello Audio Follow-up email sequences to maintain engagement over extended periods Links Mentioned Website: http://www.michellepontvert.com Instagram: https://www.instagram.com/michellepontvert Facebook: https://www.facebook.com/michelle.pontvert www.michellepontvert.com/event-debrief More from Hello Audio Grab a free trial Youtube Instagram Facebook Group Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review ! Thank you so much for tuning in to Launch Your Private Podcast.