Episode
Lee Jordan Builds Battleground Wrestling
- Podcast
- Kanawha Valley Hustlers
- Published
- May 12, 2026
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Summary
In this episode, I talk with Lee Jordan about Battleground Wrestling and how he built an independent wrestling promotion in West Virginia. Lee started with a love of wrestling and turned it into a live event business that runs about six shows a year. We talk about the early days, buying the first ring, running a wrestling school, and creating a place where performers can train, build their characters, and get time in front of a crowd. Lee explains that independent wrestling is where many wrestlers begin before working toward larger companies. He also makes a point that applies to any business: social media helps, but it does not replace footwork. You still have to meet people, hand out flyers, hang posters, and build interest in person. His best investment was more chairs so more people could attend in comfort. His biggest lesson is to keep going, stay different, and focus on bringing people together through a strong show.