Episode
Menopause is Hot with Joanna Strober, CEO of Midi Health
- Podcast
- Innovate and Elevate
- Published
- Oct 14, 2025
- Duration seconds
- 1899
- Processing state
not_requested- Canonical source
- https://www.innovateandelevatepodcast.com/
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Summary
What happens when a successful professional is dismissed by her doctor, given sleeping pills for severe perimenopause symptoms, and instead decides to launch a company to help change women's healthcare forever? In this conversation, host Sharon Kedar welcomes Midi Health ’s CEO Joanna Strober, who shares her personal story of being dismissed by her doctor and her mission to fix the women's health crisis. Joanna and Sharon tackle the pervasive fear and misinformation about HRT and breast cancer. They reveal the truth and misinformation about the 2002 Women's Health Initiative study. Joanna details how Midi provides expert, insurance-covered care and is shifting the paradigm so women can proactively protect their bones, brain, and heart. This is an essential listen for any woman ready to age with power. What You’ll Learn from this Episode: The Care Crisis and Midi’s Solution: How Joanna's personal experience of being dismissed by doctors for symptoms like brain fog and anxiety led her to create Midi Health, a successful, insurance-covered virtual platform scaling expert care for midlife women. Dismantling HRT Fear: The truth about the 2002 Women's Health Initiative (WHI) study, revealing that there is zero correlation between taking estrogen and getting breast cancer (unless you have estrogen-positive breast cancer) and that women on the estrogen-only arm had a 30% less likelihood of breast cancer. Longevity and HRT: Why the golden time to start estrogen is during perimenopause or within 10 years of menopause, and how staying on it may be essential for long-term protection of your bones, brain, and heart. Connect with Sharon: On LinkedIn On Instagram Learn more about the Innovate and Elevate podcast Subscribe to Innovate and Elevate on YouTube Join the newsletter to rece…