Episode

Stop Chasing AI Visibility Scores: Mick Selman & Aaron Towlson, Intrigue Media

Podcast: IM Landscape Growth Podcast
Published: Jul 30, 2026
Duration seconds: 2387
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Summary

Rob Murray sits down with Intrigue Media’s Mick Selman and Aaron Towlson to cut through the AI SEO noise and explain what actually earns trust with Google and AI tools: the EEAT framework, real backlinks, and consistent content. They also debunk AI visibility scores as an unreliable metric landscapers shouldn't pay to fix.