Episode

Group Think

Podcast: Hidden Brain
Published: Mar 23, 2026
Duration seconds: 5276
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Markdown: /podcast/hidden-brain-215799/group-think.md

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Summary

How do the groups you identify with shape your sense of self? Do they influence the beer you buy? The way you vote? In this favorite episode from 2021, psychologist Jay Van Bavel explains how our group loyalties affect us more than we realize, and can even shape our basic senses of sight, taste and smell. Then, look out! There's a g-g-g-ghost! Psychologist Coltan Scrivner answers listener questions about the surprising benefits of scary entertainment.