Episode

Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read

Podcast: Growing For Market Podcast
Published: Apr 28, 2026
Duration seconds: 3231
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Summary

One trend we’ve noticed is the growing number of flower farming cooperatives. We think it might be part of local growers banding together to increase market power as the American flower market bounces back from decimation due to the Andean Trade Preference Act, but don’t take it from us. This week we talk with Carrie Read, the General Manager of the Seattle Growers Market (recently rebranded from the Seattle Wholesale Growers Market), which is celebrating 15 years in 2026.