Episode
Meta's Wearable Revolution — Shachar Scott
- Published
- Sep 11, 2025
- Duration seconds
- 1681
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- https://bit.ly/3V9CiUb
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Summary
Today’s conversation is with Shachar Scott, VP of Global Marketing at Meta Reality Labs. Shachar has played a key role in introducing the world to immersive, wearable technology, like the Meta Quest headset and the wildly popular Ray-Ban Meta glasses. In this episode, she shares her insights on what storytelling opportunities these devices present, how Meta has successfully got customers to adopt them, and the role authenticity plays in their marketing. To learn more, visit our website at fost.org. To pre-order your copy of The Future of Storytelling, and enter for a chance to win a customizable immersive getaway, visit this link: https://bit.ly/48dRdEh -- © 2025 Future of StoryTelling, Corp. Produced by Future of StoryTelling, Corp. 124 West 13th Street New York, NY 10011 Founder and CEO, Charles Melcher Director, Carolyn Merriman Assistant Producer, Madison Brown in collaboration with Charts & Leisure Founder, Jason Oberholtzer Producer, Meghal Janardan Editor, Garrett Crowe Mix and Music, Michael Simonelli With special thanks to Shachar Scott, David Gray, Tsuki Carlson, Bonnie Eldon, and Megan Worman.