Episode

SPECIAL GUEST!! Sprout Social's Hailey McDonald 📉 Death by Dashboard Is Quietly Killing Your Strategy | Ep. 539

Podcast
Do This, NOT That: Marketing Tips with Jay Schwedelson
Published
Jul 16, 2026
Duration seconds
1400
Processing state
not_requested
Canonical source
https://jayschwedelson.com/dtnt-683-hailey-mcdonald
Audio
https://episodes.captivate.fm/episode/4e174070-f130-460c-ace2-05b8927b0999.mp3
JSON
/v1/public/podcasts/do-this-not-that-marketing-tips-with-jay-schwedelson-6571740/episodes/special-guest-sprout-social-s-hailey-mcdonald-death-by-dashboard-is-quietly-killing-your-strategy-ep-539
Markdown
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Summary

Partner with Jay: https://www.jayschwedelson.com/contact ㅤ Check out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206 ㅤ Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter ㅤ Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com ㅤ Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com ㅤ Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/ Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/ Ask Jay anything: https://www.jayschwedelson.com/ask ㅤ Leave a comment and follow the show, it really helps us out! ㅤ Connect with Hailey McDonald on LinkedIn to jam on social or anything marketing. Grab Sprout Social's new Social Intelligence Report . And for fun, follow her cat's golf-themed account, Cats Gone Golfing , on Instagram. ㅤ Everyone's drowning in dashboards yet trusting the numbers less than ever, which is a strange place for marketing to end up. Hailey McDonald , VP of Revenue Marketing at Sprout Social, makes the case to Jay Schwedelson that social is the last corner of the internet where real people still say what they actually think, which is exactly why flooding it with AI slop quietly wrecks the trust you're trying to build. Stick around for the "Customer Zero" idea, a smart take on whether job interviews should ask about your following, and yes, a cat with a golf Instagram. ㅤ Best Moments: (02:45) Death by dashboard, more information than we've ever had and less faith in any of it (04:23) Why soc…