Episode
It’s ALL about the Data!! SPECIAL GUEST!! CEO of Data Axle 🔥 Andy Frawley 🔥| Ep. 526
- Published
- Jun 19, 2026
- Duration seconds
- 1045
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Summary
Partner with Jay: https://www.jayschwedelson.com/contact ㅤ Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026). All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206 ㅤ Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter ㅤ Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com ㅤ Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com ㅤ Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/ Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/ Ask Jay anything: https://www.jayschwedelson.com/ask ㅤ Leave a comment and follow the show, it really helps us out! ㅤ Connect with and follow Andy Frawley on LinkedIn , and learn more about Data Axle at data-axle.com . ㅤ Most people assume AI quietly solved the data quality problem for good. Andy Frawley , CEO of Data Axle, tells Jay Schwedelson the opposite is true: clean data matters more now, because a weak foundation just lets AI make bad calls faster. From there they get into why your B2B email list flops on Instagram, why direct mail is quietly thriving, and why Andy doubled his events budget after swearing them off. ㅤ Best Moments: (02:13) Why data quality is becoming a hotter topic, not a solved one, in the AI era (04:27) Data Axle still calls 25 million businesses a year to verify them by hand (07:51) How to match a B2B email list to consumer profiles so you can hit people on Instagram and CTV (10:42) Direct mail is far from dead, and even Amazon is leaning back in (12:52) Why a small, cl…