Episode

Ep 131 | How do detoxify company culture with Kyle, Jacky and Kianna from Gigasavvy

Podcast
DesuckifyWork®
Published
May 26, 2026
Duration seconds
3846
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https://tjbennett.substack.com/p/ep-131-how-do-detoxify-company-culture
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Summary

If you run a company, work culture isn’t a part of your job. It is your job. Everything else, performance, profit, innovation, execution, is downstream from the culture you intentionally create every day. It’s a hard job. But it’s the one you signed up for. What grade would you give yourself? What do you think your team would say? I spoke with Kyle Johnston , Jacky Northgrave and Kianna Miller from Gigasavvy —an ad agency based in Orange County , CA—to see what this dynamic looks like in reality. They are a remote-first agency. Kyle runs things from Idaho. Jacky is a Sr. Art Director in Memphis. And Kianna is a Sr. Account Supervisor in SoCal. They get along well. Even finish each other’s sentences at times. Not easy to do across time zones. The culture has clearly evolved over the years. From scrappy beginnings in 2008 to a big office in Irvine with a built-in bowling lane to a work your butt off but work from anywhere vibe. But the most interesting thing I noticed was how they navigate the inherent cultural tensions in any agency. 🐱 Most agency folks have a workaholic bent. We do this work because we’re obsessed with it. And, we don’t want that obsession taken advantage of. 🐱 Most agency folks are relentlessly curious. Leaders need to feed that with transparency and over-communication. And, not burden the team with the weight of every last detail. 🐱 Most agency folks are very opinionated. You’ve gotta let people speak their mind and make their points. And, you better create a baseline of humility and respect or things can turn toxic fast. Gigasavvy seems to manage all of this pretty well. Kyle prioritizes culture. Jacky and Kianna clearly see their role in bringing that culture to life. They smile a lot. Genuine full-faced smiles. That says something. What would the…