Episode

Le fabricant d'éléctroménager Haier lance ses TV en France

Podcast: De quoi jme mail
Published: Apr 24, 2026
Duration seconds: 928
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Summary

Haier, le géant de la tech chinoise, accélère en France et propose toute une gamme de téléviseurs. Christophe Salmon, directeur général de Haier France et Benelux, nous explique cette arrivée sur ce marché ultra concurrentiel.