Episode
Why Investors Keep Saying No (And What to Do About It) | Justin Wastnage from Vloggi
- Podcast
- Day One®
- Published
- Apr 28, 2026
- Duration seconds
- 2600
- Processing state
not_requested- Canonical source
- https://dayone.fm/show/pick-my-brain
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Summary
Win $2,000 in credits with the Day One Network — take our 2-minute audience survey before 30 June: dayone.fm/survey Justin Wastnage is the founder and CEO of Vloggi, a platform that transforms everyday mobile phone footage into trusted, structured, legally owned video assets for businesses and enterprises. What started as a tool for tourism boards to crowdsource location content has evolved, through COVID, multiple pivots, and years of customer-funded development, into an infrastructure layer that verifies, structures and processes video for some of the world's most compliance-heavy industries. In this episode, Justin joins Alan to talk honestly about the challenges of pitching a business that investors think they already know. Vloggi has worked with Major League Baseball, Netflix, the NSW Government, Google Ads and RFK's presidential campaign, yet raising in Australia remains stubbornly difficult. Alan digs into why that is and what Justin can do about it, from repositioning the pitch, to rebranding, to putting someone else in the room. If you're a founder who has pivoted hard but can't shake what investors remember about your old story, this one is for you. 00:00 - Intro 02:03 – Meet Justin Wastnage and the origins of Vloggi 04:57 – What Vloggi does: video as content, data and evidence 07:11 – What changed with synthetic AI video and why it matters now 09:00 – The pivot story: from tourism boards to enterprise compliance 12:35 – Bootstrapping and the team behind Vloggi 13:03 – The current raise: $800k to bring the enterprise product to market 17:03 – How Vloggi verifies that uploaded video is authentic, not AI-generated 19:33 – Commercial model: per project vs ongoing enterprise licensing 22:31 – Why Vloggi wants to be infrastructure, not a consumer brand 24:48 – Ala…