Episode
Creator "Fandom" is Changing (feat. Jim Louderback)
- Podcast
- Creator Upload
- Published
- Jul 24, 2026
- Duration seconds
- 2036
- Processing state
not_requested- Canonical source
- https://podcasters.spotify.com/pod/show/creator-upload/episodes/Creator-Fandom-is-Changing-feat--Jim-Louderback-e3mfphm
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Summary
Is broad creator fandom changing? In this episode, former VidCon CEO Jim Louderback (Inside the Creator Economy) joins us to break down how niche creator conventions are thriving, why teen fandom is fracturing, and what went down at Open Sauce. Plus, Lauren and Josh analyze record-breaking Q2 earnings from YouTube and Netflix, France’s brand-new social media ban for kids under 15, and YouTube’s official rollout of its new "Shows" feature. In this episode, you’ll learn: -- Why fandom is shifting from mega-conventions to hyper-focused communities -- How YouTube’s $11B+ ad revenue rivals Netflix’s entire business -- The real impact of international social media age bans on app usage -- How to use YouTube's new "Shows" feature to format episodic playlists 00:00 Statue of Liberty & World Cup Craze 01:09 World Cup Stars Explode on Social 04:38 Netflix Q2 Earnings: View Hours vs. Quality 11:31 YouTube Ads Hit Record $11 Billion 14:14 Jim Louderback Joins the Show 15:12 What is Open Sauce? 17:18 How Creator Fandom is Changing 20:20 AI, Drones & Tech at Open Sauce 22:41 VidCon Fans vs. Modern Niche Fans 23:53 France Bans Social Media for Under-15s 26:00 Is Australia’s Teen Social Ban Working? 30:35 YouTube Launches New "Shows" Feature 32:38 Instagram History Feature Request Creator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen. Follow Lauren: https://www.linkedin.com/in/schnipper/ Follow Josh: https://www.linkedin.com/in/joshuajcohen/ Original music by London Bridge: https://www.instagram.com/londonbridgemusic/ Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand