Episode
Thomas McHardy Quick 9 - Expansion Playbook NFL to TGL - CRS Ep. 51
- Podcast
- Course Record Show
- Published
- Feb 27, 2026
- Duration seconds
- 1251
- Processing state
not_requested- Canonical source
- https://share.transistor.fm/s/4025dcff
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Summary
Thomas McHardy, VP of Team Marketing and Business Operations at TGL, talks about the different strategies TGL teams have used to establish an identity, acquire fans, and build franchises from scratch. He shares lessons learned from his time working on global expansion at the NFL, and the common trait he sees among successful Sports franchise owners.