Episode
Next-Level Skills Every Copywriter Needs
- Podcast
- Copywriters Podcast
- Published
- Apr 6, 2026
- Duration seconds
- 2180
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Summary
The future for copywriters and AI is pretty clear: AI will not replace copywriters. But… copywriters who know how to use AI will replace those who don’t. Sounds simple enough. However, once you get into it, you realize using AI to create copy that converts sounds easier than it is. And the question boils down to: How do you do it? I’ve been wrestling with that question for a couple years now, and I’ve found the answer. If you already know how to write copy without AI, there’s still some work involved to write copy with AI… but it’s a lot easier. If you really don’t know how to write copy, there are some things you need to learn… or help you need to get… in order to create copy that works using AI. Either way, there’s a path for you to be one of the copywriters of the future… one who knows how to use AI to write copy. That’s what we’ll talk about today. Finally, the best way to find out about the upcoming workshop where I’ll be teaching the five skills and how to get a superior competitive position is to make sure you’re on my Friday email list. If you get an email from me every Friday, you’re on it. Obviously. If not, go to https://persuasionstorycode.com And sign up at the bottom of the page. You’ll also get the first two chapters of my bestseller The Persuasion Story Code, absolutely free. And we’ll post the link in the show notes.