Episode
How Purpose and Persistence Built Dylan Bassett's Consulting Firm
- Podcast
- Consulting Success Podcast
- Published
- May 25, 2026
- Duration seconds
- 2200
- Processing state
not_requested- Canonical source
- http://www.consultingsuccess.com
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Summary
Why do so many consultants struggle to land their first few clients even when they are good at what they do? Well, in this episode, you are going to hear from Dylan Bassett, a consultant who left the corporate world in his mid-20s and built a values-driven consulting firm from scratch in just a few years. What makes Dylan's story different is how he did it, because he had no audience, no big network, and no inbound machine. Instead, he did something that scares so many people. He picked up the phone. We are going to dive into, and you are going to discover, how Dylan used cold calling to land his first few clients, what changed after the first small win that led to a surge in growth, and how narrowing your focus, even when it feels risky, is often the move that unlocks real traction. We also get into how he built a niche in the nonprofit space from zero credibility and why persistence, not tactics, is what actually gets you to momentum. If you have ever felt stuck trying to figure out marketing, this episode will simplify what actually works. Enjoy. Welcome to the Consulting Success podcast. I'm your host Michael Zipursky, and in this podcast, we're going to dive deep into the world of elite consultants where you're going to learn the strategies, tactics and mindset to grow a highly profitable and successful consulting business. Before we dive into today's episode. Are you ready to grow and take your consulting business to the next level? Many of the clients that we work with started as podcast listeners just like you, and a consistent theme they have shared with us is that they wished they had reached out sooner about our Clarity Coaching Program rather than waiting for that perfect time. If you're interested in learning more about how we help consultants just like yo…