Episode

Mike Coffey: How One Small Business Owner Used Bitcoin to Transform His Company

Podcast
Coin Stories with Natalie Brunell
Published
Mar 24, 2026
Duration seconds
1559
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Summary

What happens when you give 130 employees a $30,000 bonus... and they forget they got it? That's exactly what pushed Mike Coffey, CEO of BlueCotton, to do something radical: pay employees in Bitcoin. Mike runs a 130-person custom apparel company in Bowling Green, Kentucky — and he's quietly turning his small business into a Bitcoin case study. In this episode, we dig into why he made the switch, how it's impacting his employees' financial futures, what it's done for his bottom line, and why Bitcoin is the only bonus people actually remember. If you're a business owner wondering whether Bitcoin is right for your company — this is the episode that will change your mind. ---- Order Natalie's new book "Bitcoin is For Everyone," a simple introduction to Bitcoin and what's broken in our current financial system: https://amzn.to/3WzFzfU --- Coin Stories is powered by Gemini. Invest as you spend with the Gemini Credit Card. Earn up to 4% back in sats on everyday purchases like gas and groceries. Sign up today https://www.gemini.com/natalie ---- Ledn is the global leader in Bitcoin-backed loans, issuing over $9 billion in loans since 2018, and they were the first to offer proof of reserves. With Ledn, you get custody loans, no credit checks, no monthly payments, and more. Get .25% off your first loan, learn more at https://www.Ledn.io/natalie ---- Earn passive Bitcoin income with industry-leading uptime, renewable energy, ideal climate, expert support, and one month of free hosting when you join Abundant Mines at https://www.abundantmines.com/natalie ---- Natalie's Bitcoin Product Partners: For easy, low-cost, instant Bitcoin payments, I use Speed Lightning Wallet. Play Bitcoin trivia and win up to 1 million sats! Download and use promo code COINSTORIES10 for 5,000 free sats: ht…