Episode
Number One Thing Your Team Needs to Hit Your Goals, And It Has Nothing to Do With Skill [E214]
- Podcast
- Business By The Numbers
- Published
- Mar 19, 2026
- Duration seconds
- 1938
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Summary
Thanks to our partners Promotive and Wicked File What if the reason your team isn't hitting your numbers is simply that they don't know what the numbers are? How do you go from being the guy fixing the cars to the guy running the business — and what does it cost you if you never make that mental switch? Hunt Demarest sits down with Brian Rooney, a client, shop owner in Iowa, and author of Protecting Outcomes. Brian's story is one that will resonate with many listeners: a technician who took over the shop he worked in, figured out the financial side on the fly, and built a business he's proud of. He found Hunt through Your Perfect Shop, cold-emailed Paar Melis & Associates from the plane ride home, and has been a client ever since. Now, he's turned his hard-won lessons into a book of his own. This episode covers the full journey — from not knowing what gross profit was to tracking GP percentage, GP dollars, and effective labor rate as his top daily KPIs. Brian shares how going all-hourly works for his team, how he tackled the DVI rollout, and how his shop went from an $85 labor rate in 2019 to $186.70 today. Most importantly, he talks about the single biggest change he'd make if he could go back to day one: communicate your targets to your team from the start. Whether you're a technician thinking about ownership, a newer shop owner still finding your footing with the numbers, or a seasoned operator looking to get better buy-in from your crew, this one is worth your time. What You'll Learn... (03:40) How Hunt and Brian met and more about Vision. (05:25) How Brian grew into mastering the numbers side of the business (07:25) The story behind Brian's book, Protecting Outcomes (09:50) Why communication is at the root of every shop problem (13:10) How Brian built his metr…