Episode
The 5 Types of Emails Membership Founders Should Be Sending
- Published
- Apr 23, 2026
- Duration seconds
- 757
- Processing state
not_requested- Canonical source
- https://build-with-becky.captivate.fm
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Summary
You should probably be sending more emails to your members. In this episode, I break down why email is one of the most powerful tools for driving engagement, retention, and growth inside your membership. I walk through the five types of emails I recommend every community or program includes, from onboarding sequences that build habits to curated newsletters that reduce overwhelm and bring members back into the experience. I also share why email matters more than your platform when it comes to attention, and how even simple, consistent communication can dramatically improve your member experience. Get Our Communication Strategy & Email Templates: Book a free discovery call here Let's be friends: Connect with Becky on Instagram or LinkedIn Read the newsletter at beckypierson.com Learn more about Affinity Collective