Episode
Community Features I Love: Member Week
- Published
- Jun 11, 2026
- Duration seconds
- 282
- Processing state
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- https://build-with-becky.captivate.fm
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Summary
I'm starting a new series highlighting membership features I see working out in the wild, and this first one comes from my client Molly Balint of the Soft Business Club. She experimented with something called a "member week," a dedicated week of events tied to a new member launch, and the results were impressive. In this episode I break down how she structured it, why it works as both an onboarding tool and a re-engagement strategy for existing members, and how you can adapt the concept for your own membership. If you've been looking for a way to build culture, celebrate your members, and create a meaningful pattern break from your regular programming, this one is worth a listen. Follow Molly on Instagram Interested in working with my team? Book a discovery call here Let's be friends: Connect with Becky on Instagram or LinkedIn Read the newsletter at beckypierson.com Learn more about Affinity Collective