Episode

Niching Down into Fitness with Kali Sudbrook

Podcast
Brad Leavitt Podcast
Published
Jan 4, 2026
Duration seconds
3619
Processing state
not_requested
Canonical source
https://soundcloud.com/user-501783169
Audio
https://chtbl.com/track/61G631/cdn.simplecast.com/audio/99059e78-2319-4e84-a2c2-1d9d4e18a377/episodes/5b642a72-d048-4710-9498-c43d3b8ab7d4/audio/2d3c2f0f-3d29-4ebf-ac50-09fbe413643c/default_tc.mp3?aid=rss_feed&feed=vLiGvFnf
JSON
/v1/public/podcasts/brad-leavitt-podcast-96262/episodes/niching-down-into-fitness-with-kali-sudbrook
Markdown
/podcast/brad-leavitt-podcast-96262/niching-down-into-fitness-with-kali-sudbrook.md

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Summary

Brad sits down with Kali Sudbrook of Beachside Custom Gyms to unpack how she left academia to build a niche design build firm focused on high performance home gyms and wellness spaces. They discuss the benefits of blending building science, equipment strategy, and real world training experience rather than just throwing fitness gear into a spare room. For builders and designers, Kali shares how to collaborate early, navigate space constraints, and use mentorship, social media, and messy action to grow a business.