Episode

Better Storytelling Builds Trust with Julia Bonner Zade

Podcast
Brad Leavitt Podcast
Published
Jun 21, 2026
Duration seconds
3436
Processing state
not_requested
Canonical source
https://soundcloud.com/user-501783169
Audio
https://chtbl.com/track/61G631/cdn.simplecast.com/media/audio/transcoded/0dfdb274-24b3-43c6-b392-eb67ac4b52cd/99059e78-2319-4e84-a2c2-1d9d4e18a377/episodes/audio/group/32e8ebf1-ae2e-48ac-9c07-52a86f580b4c/group-item/b324d3a6-3afd-4eac-8099-30a2ba8540bd/128_default_tc.mp3?aid=rss_feed&feed=vLiGvFnf
JSON
/v1/public/podcasts/brad-leavitt-podcast-96262/episodes/better-storytelling-builds-trust-with-julia-bonner-zade
Markdown
/podcast/brad-leavitt-podcast-96262/better-storytelling-builds-trust-with-julia-bonner-zade.md

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Summary

Brad sits down with Julia Bonner Zade, founder of Pierce, to talk about why storytelling, visibility, and a clear point of view matter for builders, architects, and design professionals. Julia explains how firms can build trust before the first conversation, use PR and LinkedIn more intentionally, and show up with authority in a crowded market. She also shares why going quiet during uncertain times can be a missed opportunity for leaders who want to stay relevant.