Episode
Book Cover Design Secrets (From the People Who Make Them)
- Podcast
- Book Lounge by Libby
- Published
- Apr 27, 2026
- Duration seconds
- 6182
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Summary
In this episode of Book Lounge, Joe goes behind the scenes of one of the most important—and most misunderstood—parts of publishing: book cover design. In the first segment, Erin Fitzsimmons (Sourcebooks) and Karina Granda (Hachette Book Group) join Joe to talk about how they got their start in design, what their creative process looks like today, and how book covers have evolved alongside trends, formats, and reader expectations. Then, in the second segment, Kathryn G. English (Blackstone Publishing) and Ryan Willwerscheid (Podium Audio) dive into how design shifts across formats, from print to audio, and share some of the biggest surprises that go into creating a cover that connects with readers. From concept to final product, this conversation pulls back the curtain on the art, strategy, and collaboration behind the covers you can’t stop staring at. Looking for the video version of our show? Check out the Libby App YouTube channel! Who’s in this episode: Segment 1: Erin Fitzsimmons - Instagram Karina Granda – Instagram Segment 2: Kathryn G. English - Instagram Ryan Willwerscheid – Instagram Time stamps: 00:00:00 Title 00:00:23 Intro with Karina Granda and Erin Fitzsimmons 00:03:50 How did you get into this space? 00:09:09 What does on the job training look like for a cover designer? 00:27:54 When do you start desiging covers? 00:39:57 What is a trendy cover vs. A timeless cover? 00:47:07 Thank you to Karina and Erin! 00:47:19 Intro with Ryan Willwerscheid and Kathryn G. English 00:51:03 How do you approach cover design? 01:02:39 Where do you find inspiration when creating covers? 01:06:45 How often do you push comps and trends over author wants? 01:18:11 Do you ever have to change covers right before print? 01:37:50 What would you want people to take away from creati…