Episode
The Book That Started Legacy Launch Pad—and a Foundation That's Sent 200+ People to Treatment
- Podcast
- Behind the Book Cover
- Published
- Feb 3, 2026
- Duration seconds
- 2317
- Processing state
not_requested- Canonical source
- https://share.transistor.fm/s/83fa27b7
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Summary
If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life. Aiming High was the first book I ever published, and it's the reason Legacy Launch Pad exists. So I'm biased. But the story of what this book did is worth telling regardless. Darren Prince was one of the most successful sports and celebrity agents in the country—Magic Johnson, Muhammad Ali, Charlie Sheen—and he was also quietly battling an addiction that nearly killed him. When we started working together, he wanted to write about his career. I told him his addiction was the real story. He didn't love hearing that, but he listened. He released the book on the anniversary of Ali and Frazier's "Thrilla in Manila" fight (because of course he did—the man is an agent to his core). Magic Johnson wrote the foreword. A CNN interview with Chris Cuomo launched a global media tour that led to Tucker Carlson , Dr. Oz , Fox & Friends and Jay Shetty's On Purpose podcast. A six-figure spokesperson deal came in, and instead of keeping the money, Darren used it to start the Aiming High Foundation, which has now sent over 200 people to treatment. What I wanted to get into with Darren is all of it—the stuff that makes us laugh and the stuff that makes us a little teary. How his father's death and a conversation with Magic Johnson pushed him to finally tell the truth. How the book re…