Episode
Purpose-Driven Marketing with Edward Farley
- Published
- Jun 29, 2026
- Duration seconds
- 1664
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- https://www.buzzsprout.com/606496/episodes/19382218-purpose-driven-marketing-with-edward-farley.mp3
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Summary
Can AI build a brand — or just accelerate a broken one faster? Jonathan Green sits down with brand strategist Edward Farley (Newport LLC) on purpose-driven brand strategy in the age of AI: why your brand is far more than a logo, why AI is like NOS (it speeds you up in whatever direction you're already going — including off a cliff), and how to keep the human soul in your marketing while AI scales the rest. Key Takeaways: • AI accelerates everything — including weak branding. Fix the strategy...