Episode
Start with Your Ideal Audience: Insights from Janyre Tromp
- Podcast
- Ann Kroeker, Writing Coach
- Published
- Sep 24, 2025
- Duration seconds
- 3292
- Processing state
not_requested- Canonical source
- https://podcast.show/the_writing_life/episode/148715351/
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Summary
Start with Your Ideal Audience: Insights from Janyre Tromp Episode 283 | Release Date: September 24, 2025 Quick Summary In this episode, Ann Kroeker is joined by award-winning author and editor Janyre Tromp for a deep dive into identifying your ideal audience as a writer. Janyre draws on 20+ years of publishing, editing, and marketing experience to explain why targeting the right readers—and understanding their true needs—will transform every stage of your writing process, from drafting to editing to pitching and platform-building. Whether you write fiction, nonfiction, essays, or poetry, this conversation will equip you with actionable strategies, creative encouragement, and permission to be yourself as you connect with real people through your words. In This Episode You'll Discover: The difference between demographics and psychographics (and why felt needs matter most) How to use “real people” as your audience guide—beyond generic market profiles Why writing purely from your own perspective may miss your target audience (and what to do about it) Practical strategies for exploring and validating your audience—before you write the whole book The value and methods of “testing” your message on social media, in articles, or through speaking Smart ways to use outlines, chapter summaries, and comparative titles to clarify your audience Why platform-building is about genuine connection, not perfection or performance How to balance platform work with writing—plus batching, repurposing, and self-care tips from Janyre’s own practice Encouragement for embracing your unique voice and message, even when life or creativity feels overwhelming Key Moments Janyre’s multi-role background: Traditional/indie publishing, editing, and marketing Defining your ideal audience: From broad demo…