Episode
Your Customer Data Has No Owner
- Published
- Apr 29, 2026
- Duration seconds
- 2123
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Summary
Most personalization efforts fail long before AI becomes the problem. It fails in quieter ways. A missing identity. A disconnected signal. A decision no one owns. In this conversation, Ralph Jovine and Chris Douglas unpack why most personalization efforts stall long before AI becomes the problem. The issue is structural. Data ownership is unclear. Governance is inconsistent. Signals don’t connect across the journey. They get into what actually needs to be in place for personalization to work ...