Episode

Evolving a media network to meet growing advertiser demands with Marriott's Chris Norton

Podcast
Ad Age Marketer's Brief
Published
Jun 10, 2026
Duration seconds
1408
Processing state
not_requested
Canonical source
https://marketersbrief.libsyn.com/evolving-a-media-network-to-meet-growing-advertiser-demands-with-marriotts-chris-norton
Audio
https://traffic.libsyn.com/secure/marketersbrief/Evolving_a_media_network_to_meet_growing_advertiser_demands_with_Marriotts_Chris_Norton.mp3?dest-id=1162928
JSON
/v1/public/podcasts/ad-age-marketer-s-brief-244230/episodes/evolving-a-media-network-to-meet-growing-advertiser-demands-with-marriott-s-chris-norton
Markdown
/podcast/ad-age-marketer-s-brief-244230/evolving-a-media-network-to-meet-growing-advertiser-demands-with-marriott-s-chris-norton.md

Actions

  • POST https://stenobird.com/v1/public/podcasts/ad-age-marketer-s-brief-244230/episodes/evolving-a-media-network-to-meet-growing-advertiser-demands-with-marriott-s-chris-norton/transcription-requests
    Idempotently request low-priority transcript generation for this episode.
  • GET https://stenobird.com/podcast/ad-age-marketer-s-brief-244230/evolving-a-media-network-to-meet-growing-advertiser-demands-with-marriott-s-chris-norton.md
    Read the agent-friendly Markdown representation of this episode resource.

Summary

Marriott Media Network's Chris Norton discusses how the hotelier is differentiating itself in the crowded field of retail media networks, including through partnerships with United Airlines and Dick's Sporting Goods. The hotel chain's senior VP of marketing capabilities and general manager also talks about Marriott's in-room media channel and why the hotelier is prioritizing measurement. Dig deeper: ~ Retail media's growth and the big platforms shaking up retail media trading ~ Uber's ad chief on becoming a "mindset media company" ~ The ANA's industry guidebook on how marketers should organize oversight of retail media ~ How travel brands are attracting Gen Z