{"podcast":{"title":"Zero Click Marketing","slug":"zero-click-marketing-7753148","podcast_index_feed_id":7753148,"rss_url":"https://feeds.transistor.fm/zero-click-marketing","website_url":"http://zeroclickmarketing.co/podcast","image_url":"https://img.transistorcdn.com/da9L7phYHdmaR0F3z4vfY3YfPtpt8Fax-b-r5NLkfVw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lMDlm/NDRhOGIzZTBjNDc2/ZGU1NWE3MTIzYjg2/ZDNmMy5qcGc.jpg","author":"Amanda Natividad","episode_count":22,"summary":"Zero Click Marketing is a marketing strategy podcast about content marketing, audience research, and how brands grow when clicks matter less. Hosted by Amanda Natividad, Chief Evangelist at SparkToro, the show explores how marketers reach audiences, build influence, and earn attention in a zero-click internet. New to the show? Start with Episode 2: What Zero Click Marketing Actually Is.","last_synced_at":"2026-06-23T18:17:54.465256+00:00","page_url":"https://stenobird.com/podcast/zero-click-marketing-7753148"},"episode":{"title":"The Content Strategy Frameworks AI Can't Beat (with Kaleigh Moore)","slug":"the-content-strategy-frameworks-ai-can-t-beat-with-kaleigh-moore","published_at":"2026-06-09T08:00:00+00:00","page_url":"https://stenobird.com/podcast/zero-click-marketing-7753148/the-content-strategy-frameworks-ai-can-t-beat-with-kaleigh-moore","show_page_url":"https://stenobird.com/podcast/zero-click-marketing-7753148","url":"https://share.transistor.fm/s/705f3312","audio_url":"https://media.transistor.fm/705f3312/5eb08aa5.mp3","summary":"I chat with writer and strategist Kaleigh Moore about how content teams can adapt to AI search without sacrificing quality. Kaleigh shares her “source signal stack” framework, explains why third-party validation matters, and makes the case for treating LinkedIn, Reddit, YouTube, newsletters, and employee-led content as part of one larger visibility ecosystem. Timestamps 00:00 — Why employee experts are such a powerful source of original content 03:06 — How Kaleigh started learning AI tools and GEO/AEO hands-on 05:46 — The “source signal stack” and how LLMs evaluate content 09:40 — The messy reality of measuring AI visibility and attribution 12:57 — Durable marketing bets in a fast-changing AI landscape 17:09 — What effective employee advocacy can look like in practice 20:43 — How internal talks can become LinkedIn, YouTube, and recruiting content 26:07 — Kaleigh’s underrated tactic: syndicating newsletters on LinkedIn 28:08 — Where to follow Kaleigh and read her newsletter, Context Window Connect with Kaleigh Moore: https://www.linkedin.com/in/kaleighmoore/ Learn more about Kaleigh Moore: https://www.kaleighmoore.com/ Subscribe to Context Window: https://kaleigh-moore.kit.com/ Learn more: zeroclickmarketing.co Connect with Amanda Natividad (@amandanat): LinkedIn | Substack | Instagram | Threads This episode was produced in partnership with Share Your Genius www.shareyourgenius.com","meta_description":"I chat with writer and strategist Kaleigh Moore about how content teams can adapt to AI search without sacrificing quality. Kaleigh shares her “source sig…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1742,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/zero-click-marketing-7753148/episodes/the-content-strategy-frameworks-ai-can-t-beat-with-kaleigh-moore/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/zero-click-marketing-7753148/the-content-strategy-frameworks-ai-can-t-beat-with-kaleigh-moore.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}