{"podcast":{"title":"Your Business Bestie","slug":"your-business-bestie-7858697","podcast_index_feed_id":7858697,"rss_url":"https://feeds.libsyn.com/618570/rss","website_url":"https://sites.libsyn.com/618570","image_url":"https://static.libsyn.com/p/assets/b/2/5/b/b25bedaddb7ed1b116c3140a3186d450/BBS_Podcast_Cover__1.png","author":"Kinsey Harris","episode_count":11,"summary":"Welcome to Your Business Bestie, where strategy, systems, and scaling come together for women ready to stop guessing and start growing with intention. I'm Kinsey Harris, founder of Boutique Bestie Solutions, and your bestie in business. Here, we're breaking down what actually drives scalable growth, turning scattered marketing into streamlined systems across email, SMS, ads, social, and more. Because most brands don't need more marketing… they need a strategy that works together. If you're ready for smarter marketing, better systems, and consistent revenue, you're in the right place.","last_synced_at":"2026-07-14T20:20:31.430110+00:00","page_url":"https://stenobird.com/podcast/your-business-bestie-7858697"},"episode":{"title":"The Audience You Don't Own Is Costing You Money (Why Email Is Not Optional)","slug":"the-audience-you-don-t-own-is-costing-you-money-why-email-is-not-optional","published_at":"2026-06-02T10:00:00+00:00","page_url":"https://stenobird.com/podcast/your-business-bestie-7858697/the-audience-you-don-t-own-is-costing-you-money-why-email-is-not-optional","show_page_url":"https://stenobird.com/podcast/your-business-bestie-7858697","url":"https://e1f19d83-0f45-4d5c-a02d-9ae8e26a89f8.libsyn.com/the-audience-you-dont-own-is-costing-you-money-why-email-is-not-optional","audio_url":"https://traffic.libsyn.com/clean/secure/e1f19d83-0f45-4d5c-a02d-9ae8e26a89f8/FINALpodcastep5.mp3?dest-id=5395470","summary":"If your Instagram disappeared tomorrow, would your business survive? In this episode of Your Business Bestie , we're breaking down why not owning your audience is one of the most expensive mistakes you can make in business and why email is not optional if you want consistent, scalable growth. Because if you don't own your audience, you don't own your growth. Inside this episode, we cover: Why relying on social media is building your business on borrowed land The real reason email is still the highest ROI marketing channel How owning your list gives you control over your revenue The difference between traffic and actually capturing your audience What email is actually meant to do inside your funnel How to start growing your list immediately If you've been putting off email marketing or thinking it's outdated, this episode will shift the way you think about it. Because the strongest businesses are built on assets they actually own. I'm so glad you're here and I can't wait to be your bestie in business. — Connect with us: Instagram: @boutiquebestiesolutions Facebook Group: https://www.facebook.com/groups/413141673327612 Facebook: https://www.facebook.com/profile.php?id=61579942273581 Learn more about how we can support your business: https://boutiquebestiesolutions.com/","meta_description":"If your Instagram disappeared tomorrow, would your business survive? In this episode of Your Business Bestie , we're breaking down why not owning your aud…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1188,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/your-business-bestie-7858697/episodes/the-audience-you-don-t-own-is-costing-you-money-why-email-is-not-optional/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/your-business-bestie-7858697/the-audience-you-don-t-own-is-costing-you-money-why-email-is-not-optional.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}