{"podcast":{"title":"What's Next! with Tiffani Bova","slug":"what-s-next-with-tiffani-bova-204054","podcast_index_feed_id":204054,"rss_url":"https://whatsnextpodcast.libsyn.com/rss","website_url":"http://whatsnextpodcast.libsyn.com/website","image_url":"https://static.libsyn.com/p/assets/4/9/4/8/4948bb06fc5d974ce5bbc093207a2619/iTunes-Whats-Next-Thumbnail-v2021-DPM-Edit.jpg","author":"Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst","episode_count":363,"summary":"Welcome to the What's Next! Podcast. I've met so many brilliant people as I traveled the globe and have had some fascinating conversations that I've wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have inspired me. Whether I am preparing for a keynote speech or writing for publications such as Harvard Business Review and Huffington Post, these are my go-to people. My goal with the What's Next! podcast is to keep you thinking and to challenge you to think about What's Next!","last_synced_at":"2026-06-19T02:18:53.537358+00:00","page_url":"https://stenobird.com/podcast/what-s-next-with-tiffani-bova-204054"},"episode":{"title":"The Chase for a \"Perfect Strategy\" Ends Here with Roger Martin","slug":"the-chase-for-a-perfect-strategy-ends-here-with-roger-martin","published_at":"2026-05-21T14:00:00+00:00","page_url":"https://stenobird.com/podcast/what-s-next-with-tiffani-bova-204054/the-chase-for-a-perfect-strategy-ends-here-with-roger-martin","show_page_url":"https://stenobird.com/podcast/what-s-next-with-tiffani-bova-204054","url":"https://whatsnextpodcast.libsyn.com/the-chase-for-a-perfect-strategy-ends-here-with-roger-martin","audio_url":"https://traffic.libsyn.com/secure/whatsnextpodcast/Ep_347_-_Roger_Martin_RELOAD_8.mp3?dest-id=545912","summary":"Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss how your current actions impact your strategy. THIS EPISODE IS PERFECT FOR…leaders, executives, entrepreneurs, and teams trying to improve results without getting stuck chasing the \"perfect\" strategy. TODAY'S MAIN MESSAGE…whether you claim it or not, you already have a strategy. It's reflected in the choices you're making every day. In this episode, Roger and Tiffani unpack one of the biggest misconceptions in business: the belief that strategy is something you create from scratch during a planning session. Roger explains that every company already has a strategy because every organization is making choices about investments, hiring, marketing, products, customers, and priorities. The real question is whether those choices are producing the results you want. KEY TAKEAWAYS… Your current results are the outcome of the strategic choices you've already made. Strategy fails when leaders expect immediate results from long-term decisions. Chasing the \"perfect strategy\" often delays meaningful progress. Betterment comes from continuously improving the biggest problems first. Writing down assumptions helps leaders evaluate whether a strategy is truly working over time. WHAT I LOVE MOST…Roger's emphasis on \"betterment\" over perfection. Instead of trying to engineer one flawless strategy that solves everything forever, he encourages leaders to continuously improve the choices creating the biggest pain points. Running Time: 27:38 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Roger Online: LinkedIn Website Show Summary on Substack","meta_description":"Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the auth…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1659,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/what-s-next-with-tiffani-bova-204054/episodes/the-chase-for-a-perfect-strategy-ends-here-with-roger-martin/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/what-s-next-with-tiffani-bova-204054/the-chase-for-a-perfect-strategy-ends-here-with-roger-martin.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}