{"podcast":{"title":"Wharton Marketing Matters","slug":"wharton-marketing-matters-4542211","podcast_index_feed_id":4542211,"rss_url":"https://feeds.acast.com/public/shows/63ea72a402ceee00119a07fe","website_url":"https://feeds.acast.com/public/shows/wharton-marketing-matters","image_url":"https://assets.pippa.io/shows/63ea72a402ceee00119a07fe/1760104180893-34753400-095c-4b4d-879b-81a5f0a25b80.jpeg","author":"Wharton Podcast Network","episode_count":309,"summary":"Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-07-02T22:20:52.391591+00:00","page_url":"https://stenobird.com/podcast/wharton-marketing-matters-4542211"},"episode":{"title":"Ferrero NA's CMO, Chad Stubbs","slug":"ferrero-na-s-cmo-chad-stubbs","published_at":"2026-04-23T08:00:00+00:00","page_url":"https://stenobird.com/podcast/wharton-marketing-matters-4542211/ferrero-na-s-cmo-chad-stubbs","show_page_url":"https://stenobird.com/podcast/wharton-marketing-matters-4542211","url":"https://knowledge.wharton.upenn.edu/podcast/marketing-matters/ferrero-nas-cmo-chad-stubbs/","audio_url":"https://sphinx.acast.com/p/open/s/63ea72a402ceee00119a07fe/e/69e7fad2289eeb2c7b5c0847/media.mp3","summary":"Chad Stubbs, Chief Marketing Officer of Ferrero North America, joins Barbara and Americus to discuss how large-scale campaigns, cultural relevance, and innovative marketing strategies—from Super Bowl ads to viral brand moments—are used to build iconic brands and drive consumer engagement. Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Chad Stubbs, Chief Marketing Officer of Ferrero North America, joins Barbara and Americus to discuss how large-scale campaigns, cultural relevance, and in…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1896,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/wharton-marketing-matters-4542211/episodes/ferrero-na-s-cmo-chad-stubbs/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/wharton-marketing-matters-4542211/ferrero-na-s-cmo-chad-stubbs.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}