{"podcast":{"title":"Wantrepreneur to Entrepreneur | Start and Grow Your Own Business","slug":"wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515","podcast_index_feed_id":6842515,"rss_url":"https://rss.buzzsprout.com/2333485.rss","website_url":"http://www.thewantrepreneurshow.com","image_url":"https://storage.buzzsprout.com/pvatv0lf7k1hsoxz46xslu29w0bv?.jpg","author":"Brian Lofrumento","episode_count":1527,"summary":"Brian Lofrumento reveals everything you need to go from wantrepreneur – or someone who WANTS to own their own business – to a money-making, action-taking entrepreneur. Discover exactly how to start a business and build a raving audience of fans and customers who want to buy your stuff, and learn exactly how to best serve your customers and clients by building a customer-centric line of products and services. Brian has built multiple six-figure businesses, including a six-figure SEO agency at the age of 24, and now helps thousands of entrepreneurs from around the world grow, automate, and scale their businesses by implementing high-converting marketing strategies and systems into their businesses. Visit the show online and get a free copy of the book, Wantrepreneur to Entrepreneur, at TheWantrepreneurShow.com. Our show is made possible by the financial, time, and knowledge contributions of our amazing guests. Together with the Wantrepreneur to Entrepreneur host and team, our guests believe in the power of entrepreneurs lifting up other entrepreneurs, and their contributions make it possible for us to reach wantrepreneurs and entrepreneurs all over the world ad-free.","last_synced_at":"2026-07-30T16:18:54.673843+00:00","page_url":"https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515"},"episode":{"title":"1478: PRICING dictates everything. Or maybe EVERYTHING dictates pricing? Both of these are true...","slug":"1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true","published_at":"2026-06-02T07:00:00+00:00","page_url":"https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515/1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true","show_page_url":"https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515","url":"https://www.buzzsprout.com/2333485/episodes/19260064-1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true.mp3","audio_url":"https://www.buzzsprout.com/2333485/episodes/19260064-1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true.mp3","summary":"Stuck in the endless loop of figuring out the \"perfect\" price for your product or service? You’re not alone. Pricing is one of the biggest challenges entrepreneurs face, but what if the entire way you think about it is wrong? In this Solo Strategy episode, Brian pulls back the curtain on a powerful strategic truth: you don’t actually choose your prices—the market does. He reveals how pricing is a two-way street where your prices dictate your clients, and your clients dictate your prices. Bria...","meta_description":"Stuck in the endless loop of figuring out the \"perfect\" price for your product or service? You’re not alone. Pricing is one of the biggest challenges entr…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1000,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515/episodes/1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/wantrepreneur-to-entrepreneur-start-and-grow-your-own-business-6842515/1478-pricing-dictates-everything-or-maybe-everything-dictates-pricing-both-of-these-are-true.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}