{"podcast":{"title":"Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast","slug":"voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186","podcast_index_feed_id":754186,"rss_url":"https://rss.art19.com/voices-of-search","website_url":"https://art19.com/shows/voices-of-search","image_url":"https://content.production.cdn.art19.com/images/fe/ee/1c/48/feee1c48-9b36-47c7-a11f-1650a2d93f1b/fa4b82f348f5383fd4b8b01a792484daec584cfd0fa3548ed62e8968844c360e9e32b242c18c98fd406e9cbed030d22fab244da85b86223bf1eb852110319713.jpeg","author":"I Hear Everything","episode_count":1869,"summary":"Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.","last_synced_at":"2026-07-28T02:18:21.747537+00:00","page_url":"https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186"},"episode":{"title":"First thing to do if you're starting SEO from scratch","slug":"first-thing-to-do-if-you-re-starting-seo-from-scratch","published_at":"2026-05-15T12:00:00+00:00","page_url":"https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186/first-thing-to-do-if-you-re-starting-seo-from-scratch","show_page_url":"https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186","url":"https://pdst.fm/e/rss.art19.com/episodes/22a769bd-b799-4774-8c0b-56029f43fa48.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","audio_url":"https://pdst.fm/e/rss.art19.com/episodes/22a769bd-b799-4774-8c0b-56029f43fa48.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0","summary":"80% of businesses starting SEO focus on content before technical foundations. Jade Pruett, founder of Hello SEO, has built a transparent, ROI-driven agency helping small businesses turn Google and AI search into measurable revenue through fundamentals-first strategies. She discusses why technical SEO should precede on-page optimization, how meta descriptions have regained importance in AI search environments, and her framework for tracking conversions over vanity metrics like traffic volume. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .","meta_description":"80% of businesses starting SEO focus on content before technical foundations. Jade Pruett, founder of Hello SEO, has built a transparent, ROI-driven agenc…","key_points":[],"chapters":[],"topics":[],"duration_seconds":102,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186/episodes/first-thing-to-do-if-you-re-starting-seo-from-scratch/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/voices-of-search-a-search-engine-optimization-seo-content-marketing-podcast-754186/first-thing-to-do-if-you-re-starting-seo-from-scratch.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}