{"podcast":{"title":"Virtual Rolodex hosted by TXCPA Houston","slug":"virtual-rolodex-hosted-by-txcpa-houston-6371537","podcast_index_feed_id":6371537,"rss_url":"https://feeds.blubrry.com/feeds/1474411.xml","website_url":"https://www.tx.cpa/houston","image_url":"https://assets.blubrry.com/coverart/orig/1474411-533250.jpg","author":"Kristie Ondracek","episode_count":50,"summary":"Kristie will be interviewing selected individuals to let you know who they are, what they do, and why they need to be in your own virtual rolodex. These individuals are subject matter experts, authors, speakers, and members who are willing to share their story.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/virtual-rolodex-hosted-by-txcpa-houston-6371537"},"episode":{"title":"Virtual Rolodex with Liz Szporn, Profit First","slug":"virtual-rolodex-with-liz-szporn-profit-first","published_at":"2026-02-12T17:55:32+00:00","page_url":"https://stenobird.com/podcast/virtual-rolodex-hosted-by-txcpa-houston-6371537/virtual-rolodex-with-liz-szporn-profit-first","show_page_url":"https://stenobird.com/podcast/virtual-rolodex-hosted-by-txcpa-houston-6371537","url":"https://blubrry.com/1474411/152213793/virtual-rolodex-with-liz-szporn-profit-first/","audio_url":"https://media.blubrry.com/1474411/content.blubrry.com/1474411/GMT20260212-161927_Recording.m4a","summary":"In this episode of TXCPA Houston Virtual Rolodex, Kristie Ondracek welcomes Liz Szporn, Senior Guide at Profit First Professionals, to discuss how accounting professionals can elevate their advisory services and help clients become intentionally profitable. Liz explains the Profit First methodology—originally introduced in the book by Mike Michalowicz—and how it transforms traditional accounting from historical recordkeeping into forward-looking, profit-driven advisory. Together, they explore how accountants can move beyond compliance work, overcome AI-driven disruption fears, and create high-value client relationships rooted in clarity, accountability, and measurable results. If you’re a CPA, bookkeeper, or financial professional wondering how to strengthen your advisory services and increase profitability—for both your clients and yourself—this episode is for you. What You’ll Learn in This Episode ???? What Profit First Really Is Profit First is essentially the “envelope system for businesses”—a framework that allocates money intentionally into designated accounts (profit, owner’s pay, taxes, operating expenses) to create financial clarity and discipline. ???? Why Business Owners Feel Profitable—but Have No Cash Liz addresses a common frustration: “My P&L says I made $80,000, but there’s no money in my bank account.” The Profit First system forces intentional allocation so business owners stop overspending what they see in one large bank balance. ???? Moving from Compliance to Advisory Traditional compliance work is increasingly automated. Advisory work—helping clients make better, intentional decisions—is where accounting professionals can truly differentiate themselves. ???? The Role of Community & Accountability Profit First Professionals offers certificat…","meta_description":"In this episode of TXCPA Houston Virtual Rolodex, Kristie Ondracek welcomes Liz Szporn, Senior Guide at Profit First Professionals, to discuss how account…","key_points":[],"chapters":[],"topics":[],"duration_seconds":null,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/virtual-rolodex-hosted-by-txcpa-houston-6371537/episodes/virtual-rolodex-with-liz-szporn-profit-first/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/virtual-rolodex-hosted-by-txcpa-houston-6371537/virtual-rolodex-with-liz-szporn-profit-first.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}