{"podcast":{"title":"VinePair Podcast","slug":"vinepair-podcast-205291","podcast_index_feed_id":205291,"rss_url":"https://feed.pippa.io/public/shows/5b2c27d4e0c0fad01c1adbba","website_url":"https://vinepair.com/","image_url":"https://assets.pippa.io/shows/5b2c27d4e0c0fad01c1adbba/1618548775911-abd1a095025ad24da710fee448d73f96.jpeg","author":"VinePair","episode_count":854,"summary":"Join VinePair co-founder Adam Teeter, executive editor Joanna Sciarrino, and sommelier and wine educator Zach Geballe as they discuss the latest news, trends, and happenings in the world of wine, beer, and spirits each week. Now officially New York Times recommended! Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/vinepair-podcast-205291"},"episode":{"title":"We're Looking For Wine Marketers in the Wrong Places","slug":"we-re-looking-for-wine-marketers-in-the-wrong-places","published_at":"2026-04-06T10:00:00+00:00","page_url":"https://stenobird.com/podcast/vinepair-podcast-205291/we-re-looking-for-wine-marketers-in-the-wrong-places","show_page_url":"https://stenobird.com/podcast/vinepair-podcast-205291","url":"https://www.vinepair.com","audio_url":"https://sphinx.acast.com/p/open/s/5b2c27d4e0c0fad01c1adbba/e/69d2a4b7f44b357ce99e03f8/media.mp3","summary":"Adam, Joanna, and Zach respond to a recent bit of research about where wine companies hire their marketing professionals from, and how much more so than in beer or spirits, they tend to be wine industry lifers. While the conventional wisdom has generally held that you need to know wine to market wine, is it possible that wine's marketing problem is that they're not looking at a wide enough talent pool? Please remember to subscribe to, rate, and review The VinePair Podcast on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and cheers! Zach is drinking: Russiz Superiore Cabernet Franc Joanna is drinking: Grasshopper at After Hours Adam is drinking: Martini at Kabawa Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Adam, Joanna, and Zach respond to a recent bit of research about where wine companies hire their marketing professionals from, and how much more so than i…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1652,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/vinepair-podcast-205291/episodes/we-re-looking-for-wine-marketers-in-the-wrong-places/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/vinepair-podcast-205291/we-re-looking-for-wine-marketers-in-the-wrong-places.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}