{"podcast":{"title":"Upper Cervical Marketing Podcast","slug":"upper-cervical-marketing-podcast-6619766","podcast_index_feed_id":6619766,"rss_url":"https://feeds.libsyn.com/75461/rss","website_url":"http://uppercervicalmarketing.libsyn.com/podcast","image_url":"https://static.libsyn.com/p/assets/1/e/d/3/1ed3607aedba5e4d16c3140a3186d450/UCM_PodcastGraphic_1400x1400.jpg","author":"Dr. Bill Davis","episode_count":100,"summary":"The Upper Cervical Marketing Podcast provides upper cervical doctors and students with actionable business and marketing information from upper cervical leaders.","last_synced_at":"2026-06-29T18:17:35.297672+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766"},"episode":{"title":"UCM 299: How to Choose Your Path in Chiropractic with Melissa House","slug":"ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house","published_at":"2026-05-25T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house","show_page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766","url":"https://uppercervicalmarketing.libsyn.com/ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house","audio_url":"https://traffic.libsyn.com/secure/uppercervicalmarketing/UCM_Podcast_2026_EP_299.mp3?dest-id=333902","summary":"In this episode of the UCM Podcast, Dr. Bill Davis sits down with UCM Client Success Manager, Melissa House, to discuss one of the biggest challenges facing chiropractic students today: choosing the right career path. Drawing from her years of experience working inside upper cervical practices, Melissa shares why so many students feel overwhelmed, uncertain, and unprepared as graduation approaches. Together, they explore the importance of specialization, mentorship, and clarity in building a successful chiropractic career. The conversation also highlights why upper cervical chiropractic continues to stand out as a high-impact specialty with strong patient demand, powerful outcomes, and long-term practice sustainability.","meta_description":"In this episode of the UCM Podcast, Dr. Bill Davis sits down with UCM Client Success Manager, Melissa House, to discuss one of the biggest challenges faci…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1837,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}