{"podcast":{"title":"Upper Cervical Marketing Podcast","slug":"upper-cervical-marketing-podcast-6619766","podcast_index_feed_id":6619766,"rss_url":"https://feeds.libsyn.com/75461/rss","website_url":"http://uppercervicalmarketing.libsyn.com/podcast","image_url":"https://static.libsyn.com/p/assets/1/e/d/3/1ed3607aedba5e4d16c3140a3186d450/UCM_PodcastGraphic_1400x1400.jpg","author":"Dr. Bill Davis","episode_count":100,"summary":"The Upper Cervical Marketing Podcast provides upper cervical doctors and students with actionable business and marketing information from upper cervical leaders.","last_synced_at":"2026-06-29T18:17:35.297672+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766"},"episode":{"title":"UCM 280: Inside the 2025 Upper Cervical Practice Survey: What the Data Really Shows","slug":"ucm-280-inside-the-2025-upper-cervical-practice-survey-what-the-data-really-shows","published_at":"2025-12-29T10:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-280-inside-the-2025-upper-cervical-practice-survey-what-the-data-really-shows","show_page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766","url":"https://uppercervicalmarketing.libsyn.com/ucm-280-inside-the-2025-upper-cervical-practice-survey-what-the-data-really-shows","audio_url":"https://traffic.libsyn.com/secure/uppercervicalmarketing/UCM_Podcast_2025_EP_280.mp3?dest-id=333902","summary":"In this episode, Dr. Bill Davis and Tony Hook break down the 2025 Upper Cervical Practice Survey, revealing the real numbers behind what's working—and what isn't—inside UC practices today. They walk through average visit fees, overhead benchmarks, new patient trends, care plan usage, growth stages, and the habits of elite clinics collecting over $75k per month. You'll learn why many practices plateau, why 44% aren't growing, and the specific systems and strategies that separate thriving multi-doctor practices from struggling solo docs. Whether you're a startup or scaling to multiple locations, this data-driven conversation gives you a clear roadmap to grow with confidence in 2026.","meta_description":"In this episode, Dr. Bill Davis and Tony Hook break down the 2025 Upper Cervical Practice Survey, revealing the real numbers behind what's working—and wha…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2583,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-280-inside-the-2025-upper-cervical-practice-survey-what-the-data-really-shows/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-280-inside-the-2025-upper-cervical-practice-survey-what-the-data-really-shows.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}