{"podcast":{"title":"Upper Cervical Marketing Podcast","slug":"upper-cervical-marketing-podcast-6619766","podcast_index_feed_id":6619766,"rss_url":"https://feeds.libsyn.com/75461/rss","website_url":"http://uppercervicalmarketing.libsyn.com/podcast","image_url":"https://static.libsyn.com/p/assets/1/e/d/3/1ed3607aedba5e4d16c3140a3186d450/UCM_PodcastGraphic_1400x1400.jpg","author":"Dr. Bill Davis","episode_count":100,"summary":"The Upper Cervical Marketing Podcast provides upper cervical doctors and students with actionable business and marketing information from upper cervical leaders.","last_synced_at":"2026-06-29T18:17:35.297672+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766"},"episodes":[{"title":"UCM 304: How a Guide and a Path has Helped Dr. Jean-Pierre 5X His 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-303-from-solo-doctor-to-multi-generational-practice-dr-jeff-zehr-s-journey.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 302:  How Much Should You Charge for Upper Cervical Care?","slug":"ucm-302-how-much-should-you-charge-for-upper-cervical-care","published_at":"2026-06-15T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-302-how-much-should-you-charge-for-upper-cervical-care","url":"https://uppercervicalmarketing.libsyn.com/ucm-302-how-much-should-you-charge-for-upper-cervical-care","duration_seconds":1522,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-302-how-much-should-you-charge-for-upper-cervical-care/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-302-how-much-should-you-charge-for-upper-cervical-care.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 301:  Systems & Strategy for Practice Scaling with Dr. Ben Kuhn","slug":"ucm-301-systems-strategy-for-practice-scaling-with-dr-ben-kuhn","published_at":"2026-06-08T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-301-systems-strategy-for-practice-scaling-with-dr-ben-kuhn","url":"https://uppercervicalmarketing.libsyn.com/ucm-301-systems-strategy-for-practice-scaling-with-dr-ben-kuhn","duration_seconds":2407,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-301-systems-strategy-for-practice-scaling-with-dr-ben-kuhn/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-301-systems-strategy-for-practice-scaling-with-dr-ben-kuhn.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"300 Episodes Later: Lessons, Impact & What's Next for The UCM Podcast","slug":"300-episodes-later-lessons-impact-what-s-next-for-the-ucm-podcast","published_at":"2026-06-01T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/300-episodes-later-lessons-impact-what-s-next-for-the-ucm-podcast","url":"https://uppercervicalmarketing.libsyn.com/300-episodes-later-lessons-impact-whats-next-for-the-ucm-podcast","duration_seconds":2228,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/300-episodes-later-lessons-impact-what-s-next-for-the-ucm-podcast/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/300-episodes-later-lessons-impact-what-s-next-for-the-ucm-podcast.md","description":"Read the 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-299-how-to-choose-your-path-in-chiropractic-with-melissa-house.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 298: The Lie Chiropractors Are Told About 'Success'","slug":"ucm-298-the-lie-chiropractors-are-told-about-success","published_at":"2026-05-18T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-298-the-lie-chiropractors-are-told-about-success","url":"https://uppercervicalmarketing.libsyn.com/ucm-298-the-lie-chiropractors-are-told-about-success","duration_seconds":1305,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-298-the-lie-chiropractors-are-told-about-success/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-298-the-lie-chiropractors-are-told-about-success.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 297: The Power of Big Picture Thinking and Following Your \"Why\"","slug":"ucm-297-the-power-of-big-picture-thinking-and-following-your-why","published_at":"2026-05-11T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-297-the-power-of-big-picture-thinking-and-following-your-why","url":"https://uppercervicalmarketing.libsyn.com/ucm-297-the-power-of-big-picture-thinking-and-following-your-why","duration_seconds":1882,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-297-the-power-of-big-picture-thinking-and-following-your-why/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-297-the-power-of-big-picture-thinking-and-following-your-why.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 296: How to Dominate Your Market Without Becoming a Marketer","slug":"ucm-296-how-to-dominate-your-market-without-becoming-a-marketer","published_at":"2026-05-04T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-296-how-to-dominate-your-market-without-becoming-a-marketer","url":"https://uppercervicalmarketing.libsyn.com/ucm-296-how-to-dominate-your-market-without-becoming-a-marketer","duration_seconds":3678,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-296-how-to-dominate-your-market-without-becoming-a-marketer/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-296-how-to-dominate-your-market-without-becoming-a-marketer.md","description":"Read the 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-295-your-first-5-years-as-a-chiropractor-the-decisions-that-define-your-career.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 294: Meet Anthony Baker: Guiding Practices to Their Next Growth 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-294-meet-anthony-baker-guiding-practices-to-their-next-growth-stage.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 293: The Serve Bigger Vision: Dr. Justin Brown on Scaling Upper Cervical 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-293-the-serve-bigger-vision-dr-justin-brown-on-scaling-upper-cervical-care.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 292: Scaling Smart: From Solo Doc to Multi-Location in 2026","slug":"ucm-292-scaling-smart-from-solo-doc-to-multi-location-in-2026","published_at":"2026-03-30T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-292-scaling-smart-from-solo-doc-to-multi-location-in-2026","url":"https://uppercervicalmarketing.libsyn.com/ucm-292-scaling-smart-from-solo-doc-to-multi-location-in-2026","duration_seconds":2363,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-292-scaling-smart-from-solo-doc-to-multi-location-in-2026/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-292-scaling-smart-from-solo-doc-to-multi-location-in-2026.md","description":"Read the agent-friendly Markdown 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-291-your-first-year-as-a-chiropractor-5-early-moves-that-shape-or-stall-your-career.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 290: From Patient to Practitioner: Dr. Caitlin Walker's Blair Upper Cervical Journey","slug":"ucm-290-from-patient-to-practitioner-dr-caitlin-walker-s-blair-upper-cervical-journey","published_at":"2026-03-16T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-290-from-patient-to-practitioner-dr-caitlin-walker-s-blair-upper-cervical-journey","url":"https://uppercervicalmarketing.libsyn.com/ucm-290-from-patient-to-practitioner-dr-caitlin-walkers-blair-upper-cervical-journey","duration_seconds":1729,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-290-from-patient-to-practitioner-dr-caitlin-walker-s-blair-upper-cervical-journey/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-290-from-patient-to-practitioner-dr-caitlin-walker-s-blair-upper-cervical-journey.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 289: 7 Mistakes Chiropractic Students Make When Transitioning into Their First Associate Job","slug":"ucm-289-7-mistakes-chiropractic-students-make-when-transitioning-into-their-first-associate-job","published_at":"2026-03-09T09:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-289-7-mistakes-chiropractic-students-make-when-transitioning-into-their-first-associate-job","url":"https://uppercervicalmarketing.libsyn.com/ucm-289-7-mistakes-chiropractic-students-make-when-transitioning-into-their-first-associate-job","duration_seconds":2178,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-289-7-mistakes-chiropractic-students-make-when-transitioning-into-their-first-associate-job/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-289-7-mistakes-chiropractic-students-make-when-transitioning-into-their-first-associate-job.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 288: Training the Next Generation of Chiropractors: Dr. Mercedes Cook on the Blair Residency Program","slug":"ucm-288-training-the-next-generation-of-chiropractors-dr-mercedes-cook-on-the-blair-residency-program","published_at":"2026-03-02T10:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-288-training-the-next-generation-of-chiropractors-dr-mercedes-cook-on-the-blair-residency-program","url":"https://uppercervicalmarketing.libsyn.com/ucm-288-training-the-next-generation-of-chiropractors-dr-mercedes-cook-on-the-blair-residency-program","duration_seconds":1792,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-288-training-the-next-generation-of-chiropractors-dr-mercedes-cook-on-the-blair-residency-program/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-288-training-the-next-generation-of-chiropractors-dr-mercedes-cook-on-the-blair-residency-program.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 287: Practice Growth Stage One: Push Through, Get Help, or Go Associate?","slug":"ucm-287-practice-growth-stage-one-push-through-get-help-or-go-associate","published_at":"2026-02-16T10:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-287-practice-growth-stage-one-push-through-get-help-or-go-associate","url":"https://uppercervicalmarketing.libsyn.com/ucm-287-practice-growth-stage-one-push-through-get-help-or-go-associate","duration_seconds":2622,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-287-practice-growth-stage-one-push-through-get-help-or-go-associate/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-287-practice-growth-stage-one-push-through-get-help-or-go-associate.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"UCM 286: Dr. Connor & Dr. Leigh Davis: Building a Thriving Upper Cervical Practice from Scratch","slug":"ucm-286-dr-connor-dr-leigh-davis-building-a-thriving-upper-cervical-practice-from-scratch","published_at":"2026-02-09T10:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-286-dr-connor-dr-leigh-davis-building-a-thriving-upper-cervical-practice-from-scratch","url":"https://uppercervicalmarketing.libsyn.com/ucm-286-dr-connor-dr-leigh-davis-building-a-thriving-upper-cervical-practice-from-scratch","duration_seconds":1838,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-286-dr-connor-dr-leigh-davis-building-a-thriving-upper-cervical-practice-from-scratch/transcription-requests","description":"Idempotently request low-priority transcript generation for this 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NUCCA","slug":"ucm-283-building-a-legacy-practice-with-dr-kurt-sherwood-lessons-from-35-years-in-nucca","published_at":"2026-01-19T10:00:00+00:00","page_url":"https://stenobird.com/podcast/upper-cervical-marketing-podcast-6619766/ucm-283-building-a-legacy-practice-with-dr-kurt-sherwood-lessons-from-35-years-in-nucca","url":"https://uppercervicalmarketing.libsyn.com/ucm-283-building-a-legacy-practice-with-dr-kurt-sherwood-lessons-from-35-years-in-nucca","duration_seconds":1917,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/upper-cervical-marketing-podcast-6619766/episodes/ucm-283-building-a-legacy-practice-with-dr-kurt-sherwood-lessons-from-35-years-in-nucca/transcription-requests","description":"Idempotently request low-priority transcript generation for this 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