{"podcast":{"title":"Up to So Good: The Purpose of Business","slug":"up-to-so-good-the-purpose-of-business-7099317","podcast_index_feed_id":7099317,"rss_url":"https://feeds.captivate.fm/up-to-so-good/","website_url":"https://uptosogoodpodcast.com","image_url":"https://artwork.captivate.fm/5389937b-f72d-45a2-9025-23731400cd23/4q6J4sJqys5D910lb7Naiw_X.jpg","author":"All Purpose","episode_count":27,"summary":"We talk to visionaries and game-changers who are doing things differently; using their businesses to do more good in the world. Join us as we dive into the stories and strategies of companies driven by purpose, not just profit. Each episode uncovers unique strategies, challenges, and the deeply satisfying rewards of using business as a platform for change. We offer listeners practical insights on building businesses that are not only successful but also socially and environmentally conscious. You really can make both profit and a positive impact—come join us to find out how others are doing just that.","last_synced_at":"2026-07-24T22:18:39.162773+00:00","page_url":"https://stenobird.com/podcast/up-to-so-good-the-purpose-of-business-7099317"},"episode":{"title":"The Green Behind the Scenes: From Sets to Stadiums","slug":"the-green-behind-the-scenes-from-sets-to-stadiums","published_at":"2025-11-21T11:30:00+00:00","page_url":"https://stenobird.com/podcast/up-to-so-good-the-purpose-of-business-7099317/the-green-behind-the-scenes-from-sets-to-stadiums","show_page_url":"https://stenobird.com/podcast/up-to-so-good-the-purpose-of-business-7099317","url":"https://uptosogoodpodcast.com/episode/green-behind-the-scenes","audio_url":"https://episodes.captivate.fm/episode/9cddf57e-6079-450e-bc83-bf3d1d7a3bc1.mp3","summary":"In this episode we sit down with Zena Harris, Founder and President of Green Spark Group, a sustainability consultancy dedicated to helping the entertainment, production and corporate worlds reshape how they operate. From film and television to live events, they design strategies, train teams and support productions to cut waste, lower emissions, and spark real behaviour change. Zena shares how the Green Spark Group is greening the screen and reimagining what it means to tell stories, run sets, and do business in a climate-conscious world. Zena Harris is a sustainability leader, committed to \"Changing the Climate of Entertainment!\" In 2024, she founded Green Spark Group, a firm focused on advancing eco-friendly practices across the U.S. and Canada. Zena and her team are dedicated to improving production strategies, developing sustainable practices, and reducing carbon footprints within the industry. She established the Sustainable Production Forum, now a nonprofit event aimed at enhancing knowledge sharing, and helped develop SPEC, the Sustainable Production for Entertainment Certification. Zena collaborates with major studios to implement sustainable practices and actively engages with industry alliances to drive change. She holds a master’s degree in Sustainability and Environmental Management from Harvard University and brings over 15 years of experience across various sectors to the entertainment field. @greensparkgroup on Instagram @greensparkgroup on X Zena on YouTube Zena's Website Zena's Facebook page Zena's Facebook group We talk to visionaries and game-changers who are doing things differently; using their businesses to do more good in the world. Join us as we dive into the stories and strategies of companies driven by purpose, not just profit. Each episode u…","meta_description":"In this episode we sit down with Zena Harris, Founder and President of Green Spark Group, a sustainability consultancy dedicated to helping the entertainm…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1520,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/up-to-so-good-the-purpose-of-business-7099317/episodes/the-green-behind-the-scenes-from-sets-to-stadiums/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/up-to-so-good-the-purpose-of-business-7099317/the-green-behind-the-scenes-from-sets-to-stadiums.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}